1999 RESEARCH PROJECTS
Bioremediation and Its Societal Implications and Concerns (BASIC)
Assessment



PROJECT: The Determinants of Social Acceptability of Bioremediation Technologies: Applying the Public Acceptance of Controversial Technologies (PACT) Model to Improve Communication
PRINCIPAL INVESTIGATOR: David Bjornstad
PROGRAM ELEMENT BASIC

This proposal builds upon our current BASIC project, "The Determinants of Social Acceptability of Genetically Engineered Microorganisms (GEMs) for Bioremediation." This work centers on developing Public Acceptance of Controversial Technologies (PACT), a generic model of constituency group dialogs on GEMs acceptability. Although developed specifically for GEMs, PACT theoretically is applicable to the range of bioremediation strategies. PACT is structured along three dimensions. The first dimension, the decision-rule continuum, describes the dynamics of multi-constituency group dialog. The second dimension consists of constituency groups' values, motivations, and strategies, within the general context of bioremediation. The third dimension encompasses specific attributes of bioremediation strategies relative to other remediation technologies, within the physical and cultural context of the communities in which cleanup is taking place.

We propose a three-year effort to enhance PACT's accuracy and robustness significantly as well as improve its practical usefulness. Year 1: analyze constituency groups' attributes and dialog processes through records of actual dialogs, interviews, small-group sessions, and a workshop. Year 2: analyze attributes of bioremediation technologies and the locations in which remediation will take place. Year 3: transfer and adapt the body of knowledge constituting the PACT Model into a practical working context, useful for improving the productivity of the bioremediation dialog process and promoting issue resolution. Research products will include peer-reviewed publications, presentations at professional meetings, non-academic publications and presentations, and a continuing communication forum within which our research findings can be transmitted, demonstrated, and used to enhance the productivity of bioremediation dialogs.


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